Denver SEO services for website health
2019 April 26
It’s no mystery that businesses of all sizes need to utilize a digital marketing strategy. For businesses in Denver, SEO services can make or break your search engine game! With over 5.6 billion searches per day, having your website optimized for search engines is of the utmost importance.
Search engine optimization is an in-depth, technical strategy implemented into a website in order to boost organic traffic. Organic website traffic comes from queries within search engines like Google and is considered more trustworthy than paid ads.
Why do you need SEO?
Even if we weren’t a Denver SEO expert we would tell you SEO is important. Denver SEO services not only have the potential to increase your business’ website traffic, it can bring in higher quality visitors to your site.
Together, a good SEO strategy and website ultimately double as an always-on sales team. When your employees are sleeping, in meetings or hiking the Front Rage, your website can still generate leads.
Before you head to Horsetooth Reservoir and let your website do the work for the weekend, there are some red flags you need to watch out for. These red flags mean you need to hire a Denver SEO expert!
SEO red flags.
Believe it or not, your website might be doing more harm than good and you don’t even know it. Oftentimes there are mistakes on a website that need to be remedied before an advance in rankings can happen.
1. Slow site speed.
One of the fastest ways to lose traffic (and leads) is by having a slow loading website. According to opinion polls, mobile internet users will jump ship on a website if it takes longer than three seconds to load.
Not only is this an inconvenience to website visitors, Google can red flag your website for it. Google favors the user, so when they leave, Google notices.
2. Keyword Stuffing
There are many, many factors that go into a good SEO strategy. One of them being keywords. In the early 2000s keywords fell under the impression that “more is more”. Grammar, clarity and overall relevance were thrown out the window at the expense of the reader.
Today, however, keywords must flow naturally inside the content of your businesses website. If a reader pauses when coming across a keyword, Google takes note. Why? Because the user-experience diminishes.
If your business struggles to write website content with keywords all while keeping the end-user in mind, it’s time to hire a Denver SEO expert.
3. Broken Links
Broken website links is as frustrating as a slow-loading website. When website traffic cannot access the sites being linked, it’s viewed as an untrustworthy experience. Moreover, Google views this as not putting effort into the external links you’re referencing.
While broken links are oftentimes not the fault of the website sharing them, it’s important to be on the lookout for them. Website links break, move or get removed from the internet without warning. When utilizing Denver SEO services like ours, a professional manages the maintenance of your site health on a regular basis, including internal and external links.
SEO is an extremely in-depth process, but worth the time and investment in a professional. If your business is lacking traffic it’s time to assess your website speed, content and overall site health. These red flags just might be affecting how Google ranks you!
Our team is full of Denver SEO experts!Send us a message!
Posted In: SEO and Search Marketing