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Tag Archive: marketing
Social media in the healthcare industry
The healthcare industry is rapidly evolving online. From working hard to maintain patient relationships via customer service, live chat options, accessible medical information to overall virtual healthcare. As quickly as medical care is expanding, its online presence is following suit.
How to prevent scope creep.
Scope creep can range anywhere from minor tweaks in design features to complete functionality overhauls. And if you’re not careful, these tweaks can cost your business a substantial amount of extra money. To add fuel to the fire, forty-four percent of projects encountered scope creep in 2016 alone.
What is scope creep?
Scope creep, if not caught in the warning stages, can snowball quickly! It’s important to understand your contract, feedback process and deadlines set with your web developer and digital agency. Not only for your own investment as a client, but for the agency as well.
Does the quantity of your social followers matter?
Gaining as many social media followers as possible is a common goal for every business. We hear “get as many followers as we can” a million times a day. While that’s all good and fine, the truth is, the number of followers your business has on social media is meaningless. Here's why.
Social media for pop-up shops
Pop-up shops are quickly becoming an attractive and creative business venture. These temporary retail installations are designed to provide a creative and unique shopping experience for passerby consumers. If you’re one of the creative entrepreneurs starting your pop-up shop in Denver, social media marketing will be your saving grace. Trust us.
Standing out on social media
Determine your objective with a social media strategy. Without a defined goal to your posts, you’ll have a hard time finding the best way to be creative.
What is readability?
Readability makes the content you write easy to understand contextually and also visually. Good readability practices provide your audience with a simple experience and keeps them on your website longer, reducing bounce rates.
The importance of content in 2019
Understand the intent of your user and what they’d be interested in reading on your website. The truth is, your website could be perfectly optimized, but if the content isn’t interesting or helpful to the people who use it, your optimization means nothing.
Three ways to utilize social media marketing
While consumers are unlikely to be on every social platform, most are somewhere on social media. By developing a quality digital marketing strategy, you can reach the right people at the right time in the right place.
How to fix a high bounce rate. Part 2
Today, we dig a little bit deeper into ways a professional web development and SEO expert can help lower your bounce rate.
