Social media marketing management
Social media marketing Denver
Why would a company want to invest in social media marketing efforts? New customers are increasingly relying on social media platforms to find the latest news and learn more about a company’s brands, products or services; on the other hand, how are existing customers continuing to learn about new products or services?
Over 45 percent of the world-wide population uses social media platforms. That is about 3.5 billion social media users globally, and over 70 percent of these users are Millennials! Since 2004, social media marketing and management have continued to skyrocket and a company can no longer go the “traditional” route.
Social media marketing (SMM) is one of the most powerful inbound marketing strategies that a company can utilize in their overall marketing strategies.
What is Social Media Marketing?
Social media marketing is simply what it sounds like, the use of promoting products and/ or services through social media marketing platforms such as Facebook, Instagram, Twitter and LinkedIn. Denver Media Group’s team of Social Media Marketing and Digital Marketing Strategist can help any company start the process of social media marketing services.
A company should invest in the best social media marketing Denver services for several reasons, but the first deals with your company’s brand! In a digital world that is constantly changing with algorithms and the latest viral posts, a company can no longer sit in the shadows and expect to continue to sell products and/or services. It takes a consumer seven times before they start to trust your company and 15 times before they start to see you as credible in your industry.
This means that a company has to get in front of their target audience up to 15 times before they are ready to purchase products and/or services. How does that happen? One strategy is with digital and social media marketing Denver efforts. However, 50 percent of small businesses aren’t utilizing social media marketing services.