Tag Archive: graphic design
Building a successful business and brand are kind of like building a house from an empty lot. A custom built home takes a considerable amount of time to develop and execute from the first draft to the final touches within the decor. One of the main components to keeping branding consistent and ensuring it is correct from social media posts to print media is with a style guide!
A website with a compelling design, filled with interesting and relevant content, is a great start, but it will only go so far. For your website to really excel, the design must tie in with the rest of your company’s branding and image. A surprisingly big piece to creating the perfect website design is the font you chose.
Do you feel like no one is reading your content? Are your content marketing strategies missing the mark? If you are seeing a steady decline in your readership, then it’s time to give your content a boost. This can be accomplished, at least in part, with visual aids. An effective tactic to employ is infographics.
First, kudos to you for considering graphic design in your social media marketing and not just copying pictures from free sites and slapping some words over them. People connect with images more than they do with text. And you want to get their attention, make them stop scrolling, and pay attention to your content!